💰 Grifter Mark Edward Kern / Grummz / Debbichan / foxyfighter - Former WoW Team Lead and "anti-DEI" grifter, would rather commission lesbian wrestling porn than finish a game

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His sperging about Shadows unironically did more to promote the game than Ubisofts own advertising resulting in that hilarious tweet of Ubisoft asking Mark where the fuck his game was
An he still seethes to this day, so whenever Ubisoft is mentioned, he pretty much goes "WELL?! WHOS LAUGHING NOW HUH?! YOU MESSED WITH DA GAYMERS!"
 
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"I fixed this 40-year-old mother by making her 20 years old. Old ladies are ugly as fuck!" Thanks, Grummz Krew.

Wait until they hear about MGS4. I hear it's the latest woke sensation. Look how they've uglified Snake
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Devil's advocate: The actress is 41 herself, the 3d modeler is just incompetent.
 
The model is fine, faces tend to look ugly when you pause them mid motion. The character is still pretty, she just doesn't wear heavy make-up. That's how she looks like in a shot that is meant to linger, you can't tell me that this woman is ugly lol
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Yeah, they tend to do this a lot. I'm pretty sure if you went through Mark's favorite gooner slop frame by frame you find the "women" there making the exact same expressions mid motion. You also have to take into account how thing like shadows and lighting can greatly enhance or diminish a person's physical appearance. It's really telling by their AI generated "better versions" that they know nothing about natural beauty and their brains have been completely rotted by porn.
 
He will never shut up about Stellar Blade lol
The best part is now the antiwoke fags are fighting among each others, you have Yorch and his gay lover Del Allaroz going after other antiwokes as "shills" and "traitors" for not calling out the new design
 
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I had this theory about Grummz and how obsessed he is with AI and Vibe Coding and it's mostly mid-life crisis and insecurity about his role at Blizzard.
Back when Vanilla and TBC launched he was the EULA guy. He was not an enginneer or designer but had enough tech know how to grasp, in 2004, how the bacon was made. So while he technically he was in the credits of the most successful MMO ever made, he never had a direct input into any of the elements that made the game great. He can tell very tall tales on X about his experience in the business but if you've ever been in a bar at 11 PM (one frequented by uni kids) there will always be that 30 year old trying to sound cooler than he is. When you're 18 you don't see it but when you're 25 you can call that guy a loser to his face.
That is Grummz when it comes to industry expertise, except even faker and gayer than the oldfag drinking alone (at least he might have banged a groopie at a concert once).

You just know that Mark knows he was never a real developer but at the same time, people like him always cope with an excuse "if only I knew how to C++ I would definitely have made it". Here comes AI, and Mark is glazing it to high heavens because it finally allows him to pretend it's 2004 again. Finally HE can make it, finally, HE can show those Blizzard faggots that if he had been in the developers chair, WoW would have been 100 times bigger!

But another traint of Mark's personality, like MovieBob's, is that he's a giant coward. He will not sit down and start working because once you start, that idea of a videogame in your head suddenly becomes real and suddenly AI is not magic any more and can't solve all your problems. Which is why he keeps on pushing for more, more and more vibecoding because he is the type of person that doesn't want to write, he just wants to say he has written a book. If someone, anywhere, can vibecode a passable product that's all he needs. Enshittification be damned.

Anyways, that's my 2 cents on Mark. It's just midlife crisis from one of the most annoying cunts you've ever known. That's why I like lolcows, because they are not exactly special. Everyone knows someone like them, except they have the worst traits magnified by 100. As the lat Common Filth used to say, "Eveyone has a purpose even if that purpose is to be an example of what not to be".

Finally, regarding Ubisoft getting demolished in the first quarter. I had a feeling that Shadows was a a flop and they bet the farm on it. They had to pull every trick in the book to delay the inevitable from Q3 2025 to Q1 2026, but it was enough time to start a refinancing plan for the company. Was it a hoodwink to the investors? But their financial department deserves a bonus for giving the company enough time for the Chinese to throw them a few pity bux. Let this be a lesson - if a company is bragging about any metric other than Profits, Sales or Leverage (in that order), take your money and run.
 
Back when Vanilla and TBC launched he was the EULA guy.
Just a small correction, but Debbie wasnt even involved in the TBC launch, he jumped ship way before it even launched.
But another traint of Mark's personality, like MovieBob's, is that he's a giant coward. He will not sit down and start working because once you start, that idea of a videogame in your head suddenly becomes real and suddenly AI is not magic any more and can't solve all your problems. Which is why he keeps on pushing for more, more and more vibecoding because he is the type of person that doesn't want to write, he just wants to say he has written a book. If someone, anywhere, can vibecode a passable product that's all he needs. Enshittification be damned.
I mean, its not a huge secret. Just look at the time he actually had his own game company and how pear shapped that shit went and fast. With employes saying how he knew jack shit and just demanded people add the shit he thought off.
 
Finally, regarding Ubisoft getting demolished in the first quarter. I had a feeling that Shadows was a a flop and they bet the farm on it. They had to pull every trick in the book to delay the inevitable from Q3 2025 to Q1 2026, but it was enough time to start a refinancing plan for the company. Was it a hoodwink to the investors? But their financial department deserves a bonus for giving the company enough time for the Chinese to throw them a few pity bux. Let this be a lesson - if a company is bragging about any metric other than Profits, Sales or Leverage (in that order), take your money and run.
It was Star Wars Outlaws not Shadows that demolished Ubisoft. Shadows performed fine, Outlaws flopped hard.
I mean, its not a huge secret. Just look at the time he actually had his own game company and how pear shapped that shit went and fast. With employes saying how he knew jack shit and just demanded people add the shit he thought off.
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It was Star Wars Outlaws not Shadows that demolished Ubisoft. Shadows performed fine, Outlaws flopped hard.
SOURCE YOU HAVE A SOURCE FOR THAT!!!1!
I want to take your word for it but if I type "Assassins Creed Shadows financial performance" I will wade neck-deep into a culture war cesspit.

How do you measure the profitability of a digital release? Quarterly or Yearly individual sales minus the lifetime to date project costs?
Let's not cheat and remove the preorders from the profit and loss statement from the release year unless they are from 2024. Would you say that the revenue of the first week of sales (when Ubisoft can sell you at full price) should have fully recovered the full development costs?

This is me in my armchair, analrapist pants but if the people that bought the game are the people who were expected to buy the game then I absolutely agree that the game did fine. If the game was expected to sell to more people than the usual whales and the average fan then that would be a flop for the people with unrealistic expectations.
Case number 2 didn't happen, it sold to the fans and some normies also bought WE WUZ SAMURAIS so it was not a flop in that sense.

In the end, this is all pilpul. The current crop of executives and the market as a whole does not think that Ubisoft has the talent to make a game, in time, at a reasonable budget that can sell for 80 USD and make a profit on the first fiscal year alone. Line can't go up forever.
 
The best part is now the antiwoke fags are fighting among each others, you have Yorch and his gay lover Del Allaroz going after other antiwokes as "shills" and "traitors" for not calling out the new design
“My fellow GAMERS! We are FIGHTING against the WOKE mob! Please give us your MONEY!”
 
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