Warhammer 40k

I guess even though their subscriber numbers have still been climbing, they want them faster.
So instead of picking the 40k or AoS model you just get both plus some stupid hardcover catalog book thing
https://youtube.com/watch?v=yiUQCAPprUk
They already did the Bayard's Revenge mini, this is like temu bayards revenge. The plague knight is just a bit boring. How a printed book of minis... basically acting like an old style catalog is supposed to be enticing to people I have no idea.

They also launched their "Warhammer Academy" thing and it's uhh... I guess if you ever wanted official GW achievement points for watching videos you've got that as a thing now? And the painting tutorials for some reason have no voiceover even though they've still got their videos on youtube.
Astartes II on December. Oh come on.
 
I guess even though their subscriber numbers have still been climbing, they want them faster.
So instead of picking the 40k or AoS model you just get both plus some stupid hardcover catalog book thing
https://youtube.com/watch?v=yiUQCAPprUk
They already did the Bayard's Revenge mini, this is like temu bayards revenge. The plague knight is just a bit boring. How a printed book of minis... basically acting like an old style catalog is supposed to be enticing to people I have no idea.

They also launched their "Warhammer Academy" thing and it's uhh... I guess if you ever wanted official GW achievement points for watching videos you've got that as a thing now? And the painting tutorials for some reason have no voiceover even though they've still got their videos on youtube.
I debated getting it for the eldar model but these two dont do a lot for me oddly enough.

I also considered it for their shows but the new academy or paint guides wouldnt do anything for me.

The price for a year is about what it costs to buy the model so it shows people care more about the model than the rest.

EDIT
Confirmed the price for the Eldar model is exactly the subscription price so ive got a few weeks to decide if its worth i guess.

Also went to a swap meet and bought a few codexes since i want to try and build up a collection for art and whatnot. The 10th edition sister codex had an unusued code so $60 saving right there which made me laugh.
 
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I know it'd probably be stupid but I wonder if they could have just changed the "mini of the year" to something a bit more substantial, maybe sub for a year and you get a codex of your choice or whatever, they obviously wouldn't do that but I feel like two minis, one for a game no one cares about, isn't going to be inticing for anyone other than fomo whales.
If they wanted to sell Warhammer+ subscriptions it should include access to all of the game's codices in the app. You lose access if you unsub which gives people a reason to stay locked in, and it gives people an option not to need the useless books. At $60/yr that's the cost of a codex until they decide to double the price because of "inflation".

For the current price a subscription is already a really hard sell. I don't know what knuckle dragger at GW thinks that increasing the price by a few extra months is going to help. If you can't make profit off what you're currently offering at the current price, while also struggling to provide enough value for customers to subscribe what does that tell you? The kind of person who would buy into an annual subscription is not the kind of person who still watches lore videos, or painting tutorials. A $5 discount on one of their candles or a t-shirt doesn't make up for the $75 it cost to get the discount. All that leaves them with are their animations and White Dwarf archive. The animations are fine but not ground breaking. Astartes 2 will likely have a collective run time of about 12 minutes just like the first one and will probably find its way to youtube one way or another. At best you'll get someone to subscribe for one month to watch it and cancel immediately.
 
If they wanted to sell Warhammer+ subscriptions it should include access to all of the game's codices in the app. You lose access if you unsub which gives people a reason to stay locked in, and it gives people an option not to need the useless books. At $60/yr that's the cost of a codex until they decide to double the price because of "inflation".

For the current price a subscription is already a really hard sell. I don't know what knuckle dragger at GW thinks that increasing the price by a few extra months is going to help. If you can't make profit off what you're currently offering at the current price, while also struggling to provide enough value for customers to subscribe what does that tell you? The kind of person who would buy into an annual subscription is not the kind of person who still watches lore videos, or painting tutorials. A $5 discount on one of their candles or a t-shirt doesn't make up for the $75 it cost to get the discount. All that leaves them with are their animations and White Dwarf archive. The animations are fine but not ground breaking. Astartes 2 will likely have a collective run time of about 12 minutes just like the first one and will probably find its way to youtube one way or another. At best you'll get someone to subscribe for one month to watch it and cancel immediately.
I can't believe I forgot the obvious reason they wanted to jack up the price of WH+, thank you for reminding me.

It's because they're cutting the cost of the shitty codexes this year. Instead of being a useless hard cover book for $60 that people use the code and then immediately throw into the closet or trash, they're "only" going to be $40 in soft cover(there was a bunch of whining about them being soft cover, but anyone who is no longer a child and still insists on using the physical books(which end up immediately obsolete) doesn't want to carry around a backpack full of books like a student. So of course someone at GW wants to make up for the revenue elsewhere so they bumped up the price of WH+.

And yeah subbing to WH+ for the animations you can get anywhere else(the better ones anyway) or WD(which has a bunch of stuff cut out of them, and is still behind a couple years because they still consider a fucking print magazine a revenue source in 2026 even after firing a bunch of the staff for it). It really is insane what this company does sometimes.
 
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