A friend of mine is a tax accountant. Owns his own business and works out of an office in a nice little business park on the main drag in town. His ain't the dumb one.
A few months after he opened there was a place renting the space next to his. All it sold were bird houses, bird seed and wind chimes. All were hilariously overpriced.
The lady who worked there had two other employees and they kept bizarre hours. Like 6am-3pm Monday- Thursday, noon to 4pm Friday and 9am-11am Saturday. Not that it mattered, because he says he never saw people go in. It stayed open for 2 years, which was crazy considering the rent for the area was well over 3k a month for 700sqft.
In that two years it also tried to sell essential oils, Avon and dream catchers in addition, though it never led to anything. They even heavily ran a radio ad for a year trying to drum up business. When they eventually closed, a seamstress opened up in the same spot and did fine.
The birdhouse lady easily spent a half million on her dumb business, we think it had to be inheritance or a divorce settlement that kept it open so long
