Business Reddit CEO teases AI search features and paid subreddits - "We will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature."

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The company has been eyeing new sources of revenue since going public earlier this year.​

Karissa Bell
Senior Editor
Tue, Aug 6, 2024, 6:56 PM EDT

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Reddit

Reddit just wrapped up its second earnings call as a public company and CEO Steve Huffman hinted at some significant changes that could be coming to the platform. During the call, the Reddit co-founder said the company would begin testing AI-powered search results later this year.

“Later this year, we will begin testing new search result pages powered by AI to summarize and recommend content, helping users dive deeper into products, shows, games and discover new communities on Reddit,” Huffman said. He didn’t say when those tests would begin, but said it would use both first-party and third-party models.

Huffman noted that search on Reddit has “gone unchanged for a long time” but that it’s a significant opportunity to bring in new users. He also said that search could one day be a significant source of advertising revenue for the company.

Huffman hinted at other non-advertising sources of revenue as well. He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

A Reddit spokesperson declined to elaborate on Huffman’s remarks. But it’s no secret the company has been eyeing new ways to expand its business since going public earlier this year. It’s struck multi million-dollar licensing deals with Google and OpenAI, and has blocked search engines that aren’t paying the company.

“Some players in the ecosystem have not been transparent with their use of Reddit’s content, and in those instances, we block access to protect Reddit content and user privacy,” Huffman said. “We want to know where Reddit data is going and what it's being used for, and so those are the terms of engagement.”

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Imagine paying to type on the internet. Peak retardation.

We all know the private subs will be a haven for child porn.
 
Haramburger dijo:
KF has had private Supporter boards for how long? This is a new feature for reddit because...???

The snail's pace at which bare-bones websites crawl forward on features and usability is comical at this point. ONE web dev could implement this in a DAY, two if he's distracted or busy. "But will it make us money? Will it possibly harm the site? Let's run it through 500 hours of meetings, 8 tiers of management, and 4 dev teams."
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To be fair the only value the Supporter Board has is when Cats posts a weirdo random Cat themed thread.
 
Just wait until they make all the NSFW boards paid and then all of their payment processors pull out and they lose any ability to make money at all.
 
reddit has basically driven off their entire userbase. Seriously, go to any subreddit and you'll see the same fucking thing: 7-8 figure subscriber count with 4-5 figure reader count featuring posts that can be over a day old. The jannies have either shut out everyone who doesn't march in lockstep or shadowban anyone which results in them fucking off. Yeah, turns out being hostile to your consumer base tends to be a terrible fucking idea.
 
I bet people are gonna somehow twist this to be transphobic or some retard shit.

Personally, I don't think sites like Reddit or Tumblr really truly benefit from having paid features, except for paying the business expenses.
 
The sooner Reddit goes, the better the rest of the net will be. That said, the tidal wave of mindbroken shills is going to suck as Reddit is a glorified mental gulag. And these prisoners are always carrying their cages.
 
I can't wait until the day you go to Reddit just for the entertainment of bots arguing with bots, because there will be no real users left, so we're all left to ponder who's got the bot with the better talking points.
 
He has the opportunity to do the funniest shit ever and make jannies have to pay for the privilege of jannying.
 
Interesting.

Redditers will scream that we should never ever pirate anything and that sex work is work and people should pay for porn.

But reddit is mainly existing porn that people just re-upload. So who gets that money? Will Reddit create another Facebook that gives Pajeet's another cottage industry that just award people tuning subreddits into content mill?

+ how Jewish is their CEO? Didn't Reddit get its entire operating budget funded by Google to feed its AI the best way to transition children and make glue + nail pizzas? How much more money do they need?!
 
If Reddit really wants to become even more shit they should allow you to pay for temporary access to porn subs with Reddit gold so you have broke coom brains doing their best to accumulate it with Reddit gold baiting posts
 
Leave it to the most pozzed social media site, headquartered in the literal faggot capital of the Milky Way, to just go full on kike of being a porn company.

The literal rabbi that owns onlyfans might just do a takeover with stock buys.

Enjoy the site that was better at tech than digg becoming just another myfreecams and digging the west’s grave of degeneracy even further.

Nuke San franshitsco, LA, and tel aviv, this is all I want for Christmas.
 
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