Nebula also stables Sarah Z, Lady Emily, and a fuckton of other lolcows. Worth noting though that once the Curiosity Stream money dries up, there really doesn't seem to be much sponsorship for the vast majority of their talent. Bright Sun Films, for example, has them as ad reads but doesn't get any other sponsor money from the association and pushes his YT page way more than Nebula. Only Lindsay publishes exclusively on Nebula, most other creators don't despite getting a theoretically higher cut of the profits than YT which means it's still more of an alt platform/vanity project than income generator.
My previous post was getting long but its worth noting with full clarity that Nebula is pretty much going to die a very slow death once its uncoupled from curiosity stream. To put it into perspective, Nebula's paying customers number around 680,000 at around $4 a month. There are single Twitch Streamers with more revenue. You can browse
the Nebula blog if you're interested in the numbers of the venture. It is full of corporate cope.
The reason Lindsay even posts videos there is because it is much more secure hugbox than Youtube is an after numerous meltdowns she is scared of criticism. Nebula's chance to make it big will actually happen if YouTube cracks down on leftist and educational content, which at this time is unlikely. There are few incentives to use Nebula when you consider the YT audience size and existing subscribers.
The platform is so dead that the CEO has said theyre taking it in the direction of a
Netflix competitor rather than Youtube. This is an insane thing to say if you're aware of streaming saturation, cash burn-rate and the huge barrier to entry / gatekeeping involved. The CEO is either not well-informed about where the industry is or is hoping as that death will be slow, market conditions will change. They've brought on a strong Chief Content Creator and are positioning themselves as essentially a luxury good, which are great steps. However, good strategy doesnt matter when the industries your in arent tenable to meaningfully break into. Right now, no matter how efficiently you build a car, it cannot travel across the ocean.
Its destiny is a kind of collaborative Patreon. Which isnt so bad, but isnt what Curiosity Stream or the mysterious content creators that own it want.
What is inteteresting to me is determining who the Youtubers are that have partial ownership of the platform. As Nebula starts to wind down and ultimately fail, those would be the people to pay attention to. I know Sam Denby (Wendover Productions) owns a piece through Standard and is Nebula's new Chief Content Officer.
If I dont get bored/forget I will do a post on Nebula's structure some time as far as I can understand it. I have suspects for who some of the minority owners are, but no real evidence at this time.