UN Much of Latin America is embracing MAGA. Here’s why - From Argentina to El Salvador, a new generation of far-right leaders is echoing Trump’s MAGA playbook

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Much of Latin America is embracing MAGA. Here’s why Article | Archive

By Ana Ceballos and Kate Linthicum June 21, 2026 3 AM PT
  • From Argentina to El Salvador, a new generation of far-right leaders is echoing Trump’s MAGA playbook, vowing to slash state programs, militarize security and capitalize on public fury over crime and inequality.
  • Trump has shattered diplomatic norms with explicit endorsements, fueling accusations from Mexico and Colombia that Washington is attempting to tilt foreign elections under the guise of fighting drugs.
WASHINGTON — Colombian presidential candidate Abelardo de la Espriella has vowed to crush criminal groups and slash government programs. He promises to bomb “narco-terrorist” camps and build sprawling mega prisons if he wins Sunday’s runoff election.

De la Espriella’s views have earned him the vociferous backing of President Trump, who has broken with White House tradition by publicly seeking to tip the scales in foreign elections — particularly in Latin America.

After Trump gave his “complete and total endorsement” to De la Espriella, whom he referred to by his nickname, “El Tigre,” the candidate posted an AI-generated image of a bald eagle and a tiger, with American and Colombian flags waving side by side.


“You have paved the way for the people to defeat the entrenched powers that have long held sway,” he wrote to Trump. “In Colombia, we have now begun to follow the same path.”

De la Espriella, a political newcomer who built his campaign around gym workout videos and vows to “disembowel” the left, is part of a new wave of far-right, MAGA-aligned politicians in Latin America openly borrowing from Trump’s playbook, presenting themselves as outsiders who will trim the government, curtail immigration and militarize law enforcement.

In a region that remains plagued by high crime and inequality after a decades-long period of leftist domination known as the “Pink Tide,” the playbook appears working.

More Latin Americans now identify with the right than at any time over the last two decades, according to polling firm Latinobarómetro. A series of conservatives have won presidential elections in recent years, giving Trump a slate of willing partners as he seeks to expand U.S. power in the region, combat drug cartels and counter growing Chinese influence.

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President Trump meets with El Salvador’s president, Nayib Bukele, in the Oval Office of the White House on April 14, 2025.

Among Trump’s many allies are Argentina’s Javier Milei, a libertarian firebrand whose dramatic cuts to state services were a blueprint for Elon Musk’s so-called Department of Government Efficiency, known as DOGE; and El Salvador’s Nayib Bukele, a mano dura autocrat who housed U.S. deportees in his notorious prisons to assist Trump’s immigration crackdown.


Ecuador’s Daniel Noboa has welcomed U.S. Special Forces, who are attacking drug traffickers in his country, and Chile’s José Antonio Kast has pledged a border wall along his country’s frontier with Peru and Bolivia in his quest to “make Chile great again.”

Trump might soon gain another ideological bedfellow in Peru with the election of Keiko Fujimori, the daughter of late autocrat Alberto Fujimori. With ballots still being counted, Fujimori was on track for a narrow victory

In a sea of nations led by conservatives, the left now retains power in just three key countries: Mexico, Colombia and Brazil.

It faces serious challenges in two of them.

Ahead of October’s presidential election in Brazil, incumbent Luiz Inácio Lula da Silva, a leftist stalwart and one of the last vestiges of the Pink Tide, has been polling even with Flávio Bolsonaro, the son of former President Jair Bolsonaro, a Trump ally convicted of convening a Jan. 6-style insurrection.

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Brazil’s President Jair Bolsonaro, right, with President Trump during a dinner at Trump’s Mar-a-Lago estate in Palm Beach, Fla., on March 7, 2020.

And then there’s Colombia, where De la Espriella, a criminal defense attorney, surged ahead in the first round of voting and this weekend faces off against Sen. Iván Cepeda, an ally of leftist President Gustavo Petro.


Petro drew Trump’s ire by denouncing the U.S. military campaign to oust leftist President Nicolás Maduro of Venezuela and a spate of lethal U.S. attacks on alleged drug boats.

Petro slammed Trump’s endorsement of De la Espriella, calling on Colombians to “vote freely and not allow ourselves to become either slaves or anyone’s colony.”

Mexican President Claudia Sheinbaum also accused Trump of electoral interference after the U.S. announced drug trafficking charges against several members of her ruling Morena party and The Times revealed that two more sitting governors are under investigation.

“Is it truly a legitimate interest to combat organized crime?” Sheinbaum asked of the U.S. investigations. “Or are we perhaps witnessing how sectors of the American far right ... intend to influence the 2027 election in our country?”

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President Trump meets with Argentine President Javier Milei during the United Nations General Assembly on Sept. 23, 2025, in New York

The White House has declined to comment on Sheinbaum’s criticism. But Trump earlier this month warned Mexico that his administration is “focused on coming in by land” to deter drug trafficking.


“President Trump has been clear that Mexico must do more to combat the drug cartels running rampant in their country,” a White House official told The Times when asked whether Trump is planning a military operation there.

Trump, who publicly backed Kast and President Nasry Asfura of Honduras, as well as Milei’s political party ahead of Argentina’s midterm elections last fall, has openly mused that he should charge money for endorsement of leaders in foreign countries

Guillaume Long, who served as foreign minister in Ecuador under leftist President Rafael Correa and who is now a fellow at the Center for Economic and Policy Research, criticized Trump’s “unprecedented, unabashed interventionism in Latin American politics.”

“There are a number of taboos that have been broken,” he said.

Long added that Latin America is mirroring the United States in its political divisions. “I think we’re likely to see in the coming decades a very polarized politics,” he said. “And that doesn’t bode very well for political stability.”

Much of Trump’s activity in the region, including the deposing of Maduro, has been presented as part of a war on drug cartels, which the White House has formally declared terrorist organizations. Long described that rationale as a “pretext” for expanding U.S. political and economic influence in the region.

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Nicolás Maduro and his wife, Cilia Flores, are escorted by federal agents as they make their way to an armored car for a trip to a federal courthouse in Manhattan on Jan. 5.

He said he believed that focus on cartels had pushed some Latin American politicians to the right “because they think being security hawks will make them popular with the Trump administration.”

But James Bosworth, the founder of Hxagon, a company that provides political risk analysis in Latin America, said many leaders in the region have come to tough-on-crime policies on their own.

“I think that some of the hemisphere is willing to play along with it because the hemisphere has issues, including security issues, where the U.S. can be of assistance,” Bosworth said. “Many Latin Americans do want a greater military focus, so there’s certain alignment that’s occurred.”

Conversely, Mexican journalist Alex González Ormerod said he believes Trump has been influenced by Latin American leaders, including Bukele, who suspended civil liberties and began locking up alleged gang members en masse in 2021.

“I think there’s a lot of cross-pollination going on,” he said, crediting groups like the Conservative Political Action Conference, a gathering of right-wing activists and elected officials that has hosted events in Brazil and Argentina.

Many analysts cautioned that Latin America operates on a pendulum, swinging every few years between right and left.

“There’s a lot of evidence that voters are just unhappy and voting for the opposition, and then losing patience very quickly with whoever is in office,” said Benjamin Gedan, director of the Latin America Program at the Stimson Center.

Voters dissatisfied with the status quo so often vote out incumbents there is a phrase for it: voto castigo, or “the punishment vote.”

Ceballos reported from Washington and Linthicum from Mexico City.
 
I don’t think they’re emulating Trump, they’re emulating Bukele, who proved if you can just round up all the wild animals responsible for Central and South America being a total piss hole and lock them up, things get a lot better very fast.

Trump is completely impotent compared to Bukele when it comes to domestic issues.
 
Tbh the biggest indictment of MAGA in my eyes is how much it feels like a Latin American political movement where millions of people attach their political hopes to the incoherent whims of one guy.
Don't get me wrong the traditional establishment has been criminally negligent in most western countries but it is funny watching the "import the third world world become the third world" crowd turn to the most comically third world politician imaginable in reaction.
I mean, I guess. It's not like Americans haven't gotten passionate about their leaders before. JFK, Obama, Eisenhower, etc. I guess those examples were more polished and less flamboyant than Trump.
 
I hate it when someone says something so monumentally stupid in multiple ways that the thoughts in my head fight to find a way out.

-When someone says "MAGA", they sound retarded. There are no exceptions.
-"MAGA" is never well-defined in any case more than it is "something we can vaguely connect with Donald Trump in a way that looks bad, but is otherwise vague and you should really not like it".
-Why do Latin Americans want to "Make America Great Again"? Surely there are distinct policies that are specific to their country that are unique. It's kind of imperialist to assume that all countries are so much like America that American political policies can apply there in equal measure, thus "MAGA" policies will somehow work there.

I have about a bazillion other thoughts about this sort of thing, but I can't get them out right now. But fundamentally, you can't hate journalists enough.

EDIT: Okay, one more: why do people presume that Donald Trump is a uniquely powerful and charismatic figure that his ideas are not only unique, that they didn't independently spring up on their own based on reactions to local politics everywhere? I understand how people think that if they connect an idea with Trump, it makes him look like "fascist dictator trying to rule the world", but if there's no proof that Trump has a vested interest in the country, those ideas were probably from people on the ground that aren't terminally online. Which means...Trump had zero influence and the ideas are hardly "MAGA" if you could even define what that means.
 
MAGA
Make AMERICA Great Again
ain't no MNAGA
One America!
One People!
One Trump!
 
You had 81 years to prove your ideology worked and all it's done is give us the present. You have failed, we will find another way.
 
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