So is there anyway you'd recommend someone to gain traction without being published?
I'm in a rut right now because there's a story I want to do that I originally wanted to be a show (but obviously with no funding) to a comic (my drawing is nowhere near what it old take to decently do the story) to now I'm mostly just writing it, with all the obvious headache of trying to tell a story you wanted in a visual medium in a literate one without being autistic.
I want to do it serialized but I absolutely know it would not be something publishers would want right now. So I don't know where to really go from here. It's a story I'm passionate about and see could work, but I also actually want it to be seen/read by more than 2 people.
Wish I had an easy answer for you, but I don't.
Majority of people do not want to read non-fanfiction stories unless they're published. It's a surefire way to know they aren't wasting their time, and will catch their attention.
People will chance reading an unpublished comic because comics take way less time to consume, and graphics will catch their attention quicker. You can have shitty graphics and still catch people's attention as long as you have a good story, example being One Punch Man
His art looked like shit, but because he had a good story, people were interested.
Despite you sucking at art, you could turn your story into a comic and get at least SOME readers. You don't have to have good art. There're many stories that have ugly art that has a story people enjoy. That's the only way I know how to get eyes on a story. There are multiple sites for art and comics such as webtoons, deviantart (crapshoot and likely to be lost in the crowd tbh), instagram, twitter, but you can also spread your content out to sites like 4ch. Sometimes they'll find it interesting enough that you'll get followers. But the point is you WILL get some followers guaranteed, unlike text-writing it and expecting it to catch on. Fanfiction gets more attention than original unpublished stories because it's shit people want to read and have motivation to read. You have to give people a reason to consume your original stories.
Someone else may have more experience with original content stories. It's not my career but I have made a small following (~10k watchers) from my original stories by turning them into comics. It was a one time thing, I didn't want it growing into a big franchise, so I ended it.