You know what's funny about furries trying to look unique? They could go a long way with a "plain" looking character if they wore clothes. But it's furries, so they'll be nude 99% of the time, anyway. So that idea clearly isn't going to fly.
Anyway, furries have the same problem webbs do when it comes to creating unique OCs, only worse. With anime/manga you can always change the depth of the jaw, the curve of the eyes and the eyebrows, the height of the nose, the height of the mouth, the hair... there are a lot of dials you can turn to create a character when you're a weeb. They're still going to look fairly samey because most artists can't really do very varied face shapes. The Only Six Faces trope exists for a reason, after all.
Furries have it way worse, because most artists only have six faces alright. Only instead of variants on human faces, they have their Dog/Wolf face, their Cat face, their Big Cat face, their Bear face, their Fox face, and their Dragon/Lizard face. Occasionally one or two extras like horses or birds, if that's their thing. If they've put real effort into it, these faces will have female and male variants. But that's it. So while us as humans have thousands upon thousands of different physiognomic variants that make every one of us unique within our ethnic group (and look all the same to an outsider), furries don't. And since artists never pay attention to their references, even if they insist their wolf has, say, a broader muzzle and a heavier brow than most, most artists will just draw the same Balto-lookalike and call it a day.
Ironically, they insist they are dragons.
