Before anything else: Bob is very likely to die on a hill. Pretty sure he's gonna have a fatal infarction before the he gets halfway up, and then roll all the way down. Hopefully he doesn't take anyone else down.
Second: the point that Star Wars is founded on nostalgia is doubly important. The original trilogy hearkened back to the fun, lighthearted adventure movies of the 30's and 40's. For those unaware, China spent most of the 30's and 40's fighting the Japanese, and in any case didn't have American adventure serials. Then the movies came about in the 70's, at which time the Chinese didn't pull in a lot of Western films. So the US, Europe, and some other places are nostalgic for Star Wars...But NOT China. Every Star Wars property since then has been trying to exploit nostalgia for the original trilogy. Nostalgia that the Chinese lack. It doesn't matter how hard they try, it's one of those things that's never going to catch on the way Disney wants it to. There's no "yet" Bob.
Stop trying to colonize the Chinese with your Western films, Bob! Imperialist swine!